Why We’re Starting A Business In A Terrible Economy

Why We're Starting A Business Now - VidTarget

WHO AM I? WHO ARE WE?

My name is Dane Golden from VidTarget.io (https://vidtarget.io). This is a new business, and it’s a little weird, but I wanted to explain to you why we have decided to start a business called VidTarget in the worst possible economy that you could start a business in. 

THINGS ARE HARD

I don’t need to explain to you how things are very difficult now. Just for my own part, I’m in 15 days of self-imposed confinement in my own home, feeling fine, but it’s a very weird and difficult world out there. But I wanted to explain to you, I have also partners J.C. and Sophie and they are in Singapore. I’m in Portland, Oregon. 

AN OVERVIEW

And what is this business, why did we start it? I’ll just give a quick overview. VidTarget is just something that helps you save money on your YouTube ads by targeting better and stop paying for wasted views that are not going to help you. And I won’t deal with that too much now but we’ve been working on this for months and it’s an evolution of another product that they had for years and we’re trying to update it and bring it to you and help you and we delayed launching to get it right and then the coronavirus happened and we decided that we were going to go ahead with it anyway. 

WE CAN HELP IN A DOWN ECONOMY

We had a meeting and we realized, you know what? The types of things, the types of problems we were trying to solve are still helpful and important, including: 

  1. Save people money
  2. Help small businesses
  3. Help people stop wasting money on views that didn’t matter on YouTube

SAVE MONEY ON YouTube ADS

We love YouTube and we love ads, but we feel that a lot of money gets wasted. And in a hard economy, in a very hard economy, if you’re trying to stay in business, you still have to communicate and promote your products and services. But you want to save as much money as possible, and that’s why we feel that this is still of value and we think it’s still a good business for us and we’re going to make a go of it.

PLEASE GIVE IT A TRY

I would invite you to try it for a month or just watch these videos that we’re going to be showing about how to use the product and how to do YouTube ads better. That’s why we’re doing this – because we still want to help businesses.

MAYBE WE CAN BE EVEN MORE HELPFUL NOW

And maybe even during this difficult time, we can be more helpful. So that’s why we’re doing it and I wanted you to know why we’re starting this business in the worst possible time and still hope to be helpful. So you can watch more videos. I’ll put another link to one here.

THANK YOU